Our Story
Fragtales means perfume stories. Every bottle carries one: a name, a label and a character of its own.
We blend and bottle our perfumes in Pakistan, with the notes we grew up with: oud and saffron, Taif rose, amber and sandalwood, next to fresh citrus and sea air for warmer days.
Turn the bottle to see the details: the marble-look cap, the thick glass base and each perfume’s own label.
Made in Pakistan.
Wrapped in home.
Every bottle arrives in our signature box, printed with the landmarks of Pakistan: Minar-e-Pakistan, Mazar-e-Quaid and the Faisal Mosque. It is ready to give the moment it arrives.
Choose a giftFragtales, in short
23 signature scents
Each with its own name, label and story, and more on the way.
4 scent families
Oud & Woods, Fresh & Aquatic, Floral, Sweet & Amber.
2 countries
Delivered across Pakistan and to the UAE.
New scents first. Join the Fragtales list.
(1)
Delivered across Pakistan
To your door, in every city.
(2)
Delivered to the UAE
Switch to AED and order to Dubai, Sharjah and beyond.
(3)
Gift-ready box
Every bottle arrives in our signature box.
(4)
Long lasting
Eau de Parfum blends made to stay all day.